TEMPUR mattresses are one of the best mattresses in the world, however their brand world did not reflect this. Post winning the account and creating the Beckham advert I continued to develop a new premium brand world for them across all their assets.

The ultimate test - how to making something as simple as a mattress beautiful.

In turn this has taken them into the more premium space truly reflecting the level and quality of TEMPUR products.

Below is a mix of some shot and CG imagery created for different aspects of the business.

My role: Concept Development & Creative Direction | Director & Photographer: Sebastian Nevols | Creative team: Vicky Smith & Luke Mannell | Agency: VCCP